Environmental responsibility: Aveda helps put a cap on Ocean plastics – First-Ever Caps Recycling Program a Call to Action
During CosmeticBusiness 2008, the leading b2b trade fair for the cosmetics supplying industry in Germany – for the very first time through a special show the idea of “environmentally-responsible packaging” was presented. What was clear, then: the necessity of environmental responsibility will significantly increase in the future – even in the view of martketing and business success.
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